Nissan has big plans for the future. The automaker is looking to make advancements in the field of electric power, roll out new models, remove waste from its manufacturing processes, and reshape its whole aesthetic. To serve as a guiding symbol and help spearhead this shift, Nissan recently unveiled a brand new logo.
Nissan’s previous logo lasted for two decades, but the automaker decided it was time for a fresh start. Starting in 2017, design experts worked to create the new logo that will help lead Nissan into the 2020s.
Nissan’s Senior Vice President of Global Design Alfonso Albaisa assembled a team of respected designers led by Tsutomu Matsuo, the Deputy General Manager of Nissan’s Advanced Design Department. Together, the team worked to create a new logo inspired by the following words which reflect Nissan’s mission: thin, light, and flexible.
Several factors had to be considered by the team during the process. The logo had to be easy to read from a distance when illuminated and it had to represent a change from the old blocky and rigid logo. Albaisa noted that while they worked to create the logo, “visions of digitalization started swirling in our heads.”
The new logo will first appear on the all-electric Nissan Ariya crossover. And you’ll soon be seeing it pop up right here at James Ceranti Nissan.
Automakers like Nissan are developing advanced electric vehicles and autonomous driving technologies that will rapidly transform the transportation industry. Nissan boldly designs vehicles that reach new heights of sophistication, including the Vmotion 2.0 and Xmotion Concepts. Although these particular vehicles may never hit a production line, they hint at Nissan’s vision of the future.
Vmotion 2.0 Concept
The Vmotion 2.0 Concept announces the future of the Nissan sedan. It features a sharp, aerodynamic exterior design and Nissan Intelligent Mobility™ technology, which includes the state-of-the-art ProPILOT autonomous driving system. This remarkable system can navigate city streets and highway traffic, displaying a lit-up grille and diffuser to indicate that the ProPILOT system is active.
With compact SUVs and crossovers becoming ever more popular, the Xmotion predicts the future of this segment. The Xmotion is a three-row SUV that features a breathtaking, angular exterior design that looks like a piece of contemporary art. Just as the Vmotion 2.0 Concept received the EyesOn Design Award for Design Excellence in 2017, the Xmotion also won an EyesOn Design award in 2018. In addition, the Xmotion integrates cutting-edge driving assist features and offers a “Floating Koi” virtual assistant in the car.
Nissan’s vision of the future is bold, and its intelligent design choices such as virtual assistant integration and an external display to let other drivers know an autonomous driving vehicle is on the road, Nissan plans to be a part of the bright future it envisions.
Contact us at James Ceranti Nissan for more information.
In the heart of the Mississippi Delta, you’ll find our little town of Greenville. This small Southern city has a big history, which has been preserved over the years and can be explored on a sunny Saturday afternoon. If you want to experience the spirit of Greenville, visit these historic locations.
Cotton Row: Back when Mississippi used to be the home of cotton moguls who amassed large fortunes, this was a thriving merchant district. It still reflects the late 19th century architecture.
First National Bank: This Neoclassical building now housing the city’s court was the first federally chartered bank in the county.
Former Levee Board Complex: What was the city’s oldest commercial structure has been renovated into the Greenville Inn & Suites.
Mississippi Levee System: This towering structure runs along the downtown waterfront and revolutionized the area, making the Delta what it is today.
Mount Holly Plantation: Pulitzer Prize-winning historian Shelby Foote used to live in this gorgeous mansion which is on the National Register of Historic Places.
Nelson Street District: For a century, this has been a thriving economic and cultural hub of the community, home to numerous iconic restaurants and stores.
Which of these historic sites in Greenville is your favorite?
The “Think Green” mentality has caused many car owners to rethink the way they travel on a day-to-day basis. Nissan offers consumers the solution to reducing drivers’ carbon footprints: the Nissan LEAF. However, it can be pretty daunting when deciding to go with an electric-only vehicle. There are many questions about switching to an electric-only vehicle that are probably going through your head this very minute.
However, there is comfort in this time of distress for anxious car buyers. Nissan is turning over a new leaf (get it…?) and they have now developed a new page on their website called the Nissan LEAF Q&A: Real Owners, Real Answers. This page allows real owners of the Nissan LEAF to answer common questions that consumers have about the switch to the electric-only option.
You can now read different viewpoints on topics such as cost, length of travel, daily charge routine, comfort and drive. There are a total of 44 common questions that consumers can look into. The amount of answers vary per topic, however, each has at least five answers to compare.
If you’re thinking about making the switch to an electric-only vehicle, we think that the Nissan LEAF is a great option. Come visit us and find out more!
The all-electric Nissan LEAF is already one of the cleanest vehicles around. It produces no emissions, it does the equivalent of 126 miles per gallon, and when you take into account the manufacturing process, it’s actually the cleanest production vehicle in the United States.
For Nissan, that wasn’t enough. In an effort to make the LEAF even cleaner, the automaker recently began developing a superhydrophobic and oleophobic paint called Ultra-Ever Dry, which it has been testing on the car at its technical center in Europe. This self-cleaning paint repels both water and oils from the surface.
Ultra-Ever Dry, which you can see in action in this demonstration video, successfully repels rain, spray, frost, sleet, and standing water. Though Nissan uses the term “self-cleaning car,” it would be more accurate to say that the car simply doesn’t get dirty.
“The 100 percent electric LEAF provides the perfect canvas for this new, advanced paint technology,” said Pierre Loing, Vice President, Product Planning, Nissan North America. “This is one LEAF that never has to stop at gas stations—not even for a car wash.”
You’re probably beginning to read this blog post and thinking to yourself either 1) Nothing has ever happened to me, so it won’t ever happen to me or 2) this is all common-sense so why should I bother? Well, at James Ceranti Nissan, we care about our customer’s safety. Everyone needs to have a car emergency kit prepared for that just-in-case moment.
You may or may not already have items such as car battery cables cables, a tire pressure gauge and/or a spare tire (and if you don’t, these should definitely be on your next shopping list), but we have compiled a list of things that you may not have thought of.
First aid kit
Emergency Cash (bills and change)
Multi-Purpose Utility Tool
Change of Clothes
This may sound like a lot, but this is not even everything that you could possibly have. You’ll be thankful if you’re ever in a situation where you need one of these items. There are even handy trunk organizers that can be purchased so these aren’t just lying around your car.
Summer is the perfect time to pack up your Nissan and hit the road. However, hitting the road doesn’t necessarily mean driving for hours on end. There are some awesome family adventures waiting for you right in your own backyard. This list of Mississippi attractions will make your summer memorable!
1) Vicksburg National Military Park: Learn all about the Civil War all while having a great family adventure. This park has great outdoor exhibits to keep everyone entertained.
2) Mississippi Petrified Forest: Take a walk through time in this enchanting forest. Visitors can walk on the nature trail, camp and even visit the on-site museum.
3) Jackson Zoo: Get up close and personal with over 100 species of animals. The Jackson Zoo is a perfect day trip for the entire family.
4) Birthplace of Elvis Presley: Take a tour of young Elvis Presley’s home, visit a museum and even a gift shop.
5) Natchez National Historical Park: Learn all about the history of the Natchez, a social center of the south.
The perfect summer day trip is dependent on the perfect vehicle to get your family there. Make sure you stop by James Ceranti Nissan and take a look at our show room before you head out.
The bubbly yellow Nissan NV200 has been getting a lot of attention lately as New York Mayor Michael Bloomberg has been attempting to establish a mandate that would require all NYC cab companies and drivers to make a switch to the Nissan taxi.
Bloomberg was hoping to require the swapping out of all 15,000+ taxis in the Big Apple to Nissan’s “Taxi of Tomorrow” within the next three-to-five years. As you can imagine, this subject has been a controversial one, regardless of the quality of the NV200.
Unfortunately for Bloomberg, his plans have encountered a major bump in the road—Supreme Court Justice Shlomo Hagler. Hagler has deemed that the mandate is an overstepping of boundaries, meaning that unless Bloomberg’s appeal can make it past the Supreme Court, there will be no requirement for NYC taxi drivers and companies to purchase the Nissan cabs.
Even if the mandate does not come to fruition the Nissan NV200s have gone on sale at New York dealerships, and some drivers have taken it upon themselves to purchase them anyway.
What do you think the New York justice system will rule about Bloomberg’s mandate? Will the Nissan NV200 end up being the Taxi of Tomorrow?
Nissan Xterra fans may be disappointed in the near future. According to Edmunds, the SUV has been suffering from decreased sales numbers for quite some time, and vice president of product planning for Nissan Americas, Pierre Loing, expressed possible plans to replace the rugged, all-purpose vehicle within the next year.
Alongside the challenge of low sales compared to its more popular Nissan siblings, Loing told Edmunds that the Xterra’s sole and exclusive presence in the US market also makes it a difficult sell as brands are moving more and more toward a focus on world-wide-available vehicles.
Known for its iconic aluminum roof rack and serious off-roading capability, the Xterra may be losing popularity simply because of its 16 miles per gallon fuel rating. Customers want fuel efficiency, and the Xterra does not deliver in this department unfortunately which may be the cause of the rumored Nissan Xterra extinction.
Take a look at out our Xterras before it’s too late!
Nissan boasts that the GT-R is not just any old supercar—it’s “the supercar”. As one of the very fastest cars available on the market for the modern driver, the GT-R is a beautiful combination of unbridled muscle, prized Nissan technology, and unique character.
Part of the marvel and praise associated with the Nissan GT-R is its perfect balance of power and control. Despite incredibly high 500+ horsepower, the GT-R is known for superb handling. However, not all critics deem this a good thing, arguing curtly that the car pretty much drives itself.
YouTube’s That Racing Channel decided to answer those criticisms with a particularly entertaining video which we’ve included below. The video features two GT-R drivers engaging in a race during which both are pre-occupied, to say the least. As the cars speed forward on perfectly straight paths, the drivers play handheld video games, eat over-stuffed sandwiches, catch naps, and even shave.
Obviously, this method of driving is not recommended or realistic, but the video is definitely worth a watch, especially for those of us that appreciate the GT-R in all its glory! Check it out for a good laugh, and come visit us at James Ceranti Nissan!