Nissan Launches Instagram Channel for New York Auto Show

Instagram logo

The New York Auto Show this year will be a big deal for the Nissan family, is it debuts the new vehicle lineup. This year Nissan decided to give fans everywhere a new way to experience the Auto Show, even if you can’t make it.  You can now follow Nissan on Instagram at http://instagram.com/nissanusa and look for the #NissanNYIAS hashtag. Nissan will continue to use the page after the Auto Show to engage users in social media.

“Hundreds of users are sharing photos of Nissan vehicles on Instagram every day, and with the increasingly visual nature of social media, we only expect these numbers to grow,” said Erich Marx, Director, Interactive & Social Media Marketing, Nissan North America. “As a brand, we want to have a presence wherever consumers are talking about our products.”

Recently JD Power & Associates named Nissan a leading automobile brand in social media marketing. We are proud to wear that title! For more of the latest Nissan lineup, please visit our site at www.jamescerantinissan.net.

Nissan-A Fuel History

Long gone are the days of $.30 gas, and full service stations. Nowadays, you’ll be lucky to fill your tank for under $3.50 a gallon! But the future of fuel in here, and Nissan talks a bit about new charging stations for Electric Vehicles.

In 97 years, Charlie Yaeger has driven everything from a Ford Model T to a Nissan Maxima, but his most recent vehicle is the new Nissan Leaf. Yaeger says it wasn’t as easy driving 80 years ago as it is today. Gas stations weren’t as common, and most drivers had to memorize their locations. It was also much more common to blow out tires on gravelly roads.

“You had to pretty well memorize where gas stations were and where you could get off the road and have a chance of getting back on after you repaired the tire,” he said. The only “super highway” at the time was the 60-mile concrete highway between Chicago and Danville, IL. It only had two 12-foot lanes of concrete with no shoulder.

All these years later, history is slowly repeating itself. Because Nissan has sold more than 50,000 Leafs worldwide, the need for EV charging infrastructure is growing. To make the gas-to-electricity transition easier, smart phones show EV drivers where to charge.

Check out this video below to see the full interview with Charlie Yaeger.

Nissan Uses Advanced Steel for New Model Parts

If you’ve never heard of Advanced High Tensile Strength Steel (AHSS), that’s okay. We’re here to explain it to you. Nissan Motor Co. just announced that it plans to use a whole lot more AHSS in up to 25 percent of the vehicle parts installed in its new production models. To help reduce vehicle weight, this will go into effect in 2017.

Nissan has developed Ultra High Tensile Strength Steel with High Formability-also known as 1.2 GPa- and has installed it in the new Infiniti Q50, which goes on sale in North America in 2013. Prior to the development of 1.2 GPa, high strength steel has been difficult to use for vehicle parts with complex shapes. Nissan continues to be the only auto manufacturer using 1.2 GPa. It provides greater elongation and offers strength and high formability. Now it can be used for complex shaped parts, which have been near impossible in the past.

In addition, employing 1.2 GPa high tensile strength steel leads to fewer materials used per vehicle produced, and existing production lines can be used without a big modification. This results in a reduction in total cost per unit, reduced weight and better fuel economy. This is part of Nissan’s Green Program 2016.

For more information on the latest Nissan news, keep checking back to our blog. For new Nissan vehicle updates, please visit www.jamescerantinissan.net.

Teen Car-Related Deaths on the Rise

Teen Driving

With all of the available auto technology today, it’s sad to see that car-related deaths among new drivers are continuing to rise. Here are some tips to help keep your new driver safe.

  • If you aren’t comfortable turning left in busy intersections, go down a block or two and turn around. It can take a while to learn how to gauge incoming traffic.
  • Watch out for other drivers, especially aggressive ones. It’s best to stay out of their way. Never make an assumption about what other drivers are going to do. For example, just because someone has their turn signal on, doesn’t mean they are turning. They could have simply forgotten to turn it off.
  • Don’t do anything that will cause another car’s driver to slam on the brakes such as pulling out in front of him or swerving into his lane. In return, always brake gently.
  • Turn your headlights on anytime you need to turn your windshield wipers on–in rain, fog, sleet, freezing rain, or snow. Always keep a scraper in the car in case it snows.
  • Listen to radio traffic reports and adjust your travel plans accordingly.
  • Always wear your seat belt–and make sure all passengers buckle up, too.
  • Follow the speed limits! Going too fast gives you less time to stop or react. Excess speed is one of the main causes of teenage accidents.
  • Don’t run red lights, and don’t race yellow ones.
  • NEVER drink and drive, and don’t ride with anyone who has been drinking. Call parents or friends to take you home if you need a ride.

At James Ceranti, we care deeply about your safety and the safety of others on the road. We can only promise to put you in a safe car, but driving safely is your responsibility. For more information about car safety, model specifications, and great “first time” cars for teens, visit our inventory page at www.jamescerantinissan.net/Preowned-CI.aspx.